ABOUT US

BOLDLY ELEGANT EVOLVING WITH YOU

WE DO WHAT INSPIRES US

And we do it boldly. We strike the balance between classic elegance and modern design. We create what is timeless yet bold, pieces that disrupt conventionality, transcend occasion, and feed boundless self-expression.

We’re inspired by the evolution of the self, the freedom to invent and then reinvent who we are, the ability to exist at both ends of any spectrum simultaneously. We rise above the constraints of the past to write the future.

The opportunity to do better emboldens us. We believe we can change this complex industry and do so with diligence and transparency. Circularity, equity, and sustainability inspire us and offer a way forward.

WITH THE PEOPLE WHO
INSPIRE US

BOTERA is the collective creation of the people we love, powered by shared inspiration. We are a family of bold believers, each of whom had a part in bringing the BOTERA dream to fruition.

This family is united not only by blood, but by an unwavering commitment to something greater. Trust, growth, and togetherness drive us as we lift each other up, challenge the norm, and support one another without condition.

We’ve channeled our collective creativity, passion, and energy into building a brand that we’re proud to be a part of. One that honors the past, ignites the present, and envisions a brighter future.

We embrace you as part of this family, accompanying you through life's precious moments. You have the boldness to change and grow, and we want to evolve with you. Here’s to a bond that lasts a lifetime.

FOR THOSE BOLDLY INSPIRED

We create for the bold ones. For those who know that failure doesn’t define us, but evolves us, so they take chances and take action fearlessly.

We invent for the visionaries. The ones inspired by the challenge to create a better future. Because the dreams we act on today can transform the way we live tomorrow.

We design for the ever-inspired. For the people who are bold in pursuit of their passions and their best selves. For those that may feel the fear and the uncertainty, but push the boundaries anyway.